---
title: Brand Guidelines
category: product
entity_type: skill
price: $15
canonical: https://forgehouse.ai/skills/brand-guidelines/
lang: en
hreflang_alt: https://forgehouse.ai/tr/skiller/brand-guidelines/
last_updated: 2026-06-20
---

# Brand Guidelines

> Apply a brand official brand identity to artifacts: colors ( dark, light…

Apply a consistent, official brand identity to every artifact you produce: presentations, posters, social media, UI mockups and documents. The skill enforces a single source of truth for colors and typography, a progressive font fallback chain, and contrast validation, so your brand looks the same in PowerPoint, on the web, in print and in email, never drifting from touch point to touch point.

## Use cases
- Building on-brand PowerPoint or Keynote presentations
- Producing marketing posters, banners and social media images
- Aligning UI mockups and prototypes to a brand guide
- Giving documents (PDF, docx) a consistent corporate identity
- Running a brand audit on existing artifacts for compliance
- Mapping brand color and font tokens into a Tailwind config

## Benefits
- Keep every touch point visually consistent: a clear professionalism signal
- Avoid broken visuals when fonts or assets fail to load
- Pass WCAG AA (4.5:1) contrast on body text automatically
- Manage brand color and font from one token source, not scattered literals

## What’s included
- Core + accent color palette with usage rules and viewport limits
- Heading/body/code typography spec with system-font fallbacks
- python-pptx and Tailwind config code for applying brand tokens
- Font-installation detection and contrast-ratio validation scripts
- Brand asset versioning pattern and accent-color rotation helper
- Platform-difference table (macOS/Linux/Windows) and dark-mode handling

## Who it’s for
Designers and marketers who produce branded artifacts across slides, web, print and email and need every one of them to stay visually consistent.

## How it runs
The skill applies one locked brand identity (palette, typography, accent rules) to any artifact through a fixed sequence. Here is what it actually does:
1. Loads the canonical color table (dark #141413, light #faf9f5, orange accent #d97757, blue #6a9bcc, green #788c5d) and the typography pairing: Poppins for headings with Arial fallback, Lora for body with Georgia fallback, applied per element via python-pptx, CSS or Tailwind config.
2. Detects whether the custom fonts are actually installed (fc-list check) before rendering: if Poppins is missing, the fallback chain takes over with font-display swap so layout never breaks invisibly.
3. Rotates accent colors across shapes and sections in the fixed orange, blue, green order instead of flooding everything with one accent, keeping accent usage under the 15 percent viewport limit.
4. Validates contrast on every text and background pairing with the luminance ratio: dark on light passes at 15.8:1, orange on light scores 3.2:1 and is therefore restricted to large text only.
5. Handles edge contexts deterministically: dark mode swaps the background pair, print runs a CMYK conversion of the orange, color-blindness checks separate blue from green with icons rather than color alone.
6. Closes with the brand audit checklist: heading and body fonts correct, accent under limit, WCAG AA contrast passing, dark mode variant on palette, font license (OFL) confirmed, asset versions tracked.

## FAQ
### Does it keep things consistent across slides, web, and print, or just one format?
It's built for artifacts that span slides, social, UI mockups, print, and documents from one source of truth. The same color and type rules apply whether you're in PowerPoint or a web mockup, which is the whole reason the consistency holds.

### Brand fonts never render the same on every machine. How does it stop mine from breaking?
That's what the progressive font fallback chain is for, when the exact brand font isn't available, it steps down through defined alternates instead of dropping to a random system default. The look degrades gracefully rather than breaking.

### Does it design the artifact for me, or just apply the colors?
It enforces identity: colors, typography, and contrast validation, not layout or creative composition. It makes whatever you build on-brand and readable; it won't make a weak design good, just consistently yours.

## Price
$15, one-time, no subscription. VAT included.

Related guide: [Building a design system with Claude Design](https://forgehouse.ai/guides/claude-design-design-system/)