---
title: Landing Page CRO Audit
category: product
entity_type: skill
price: $15
canonical: https://forgehouse.ai/skills/landing-page-cro-audit/
lang: en
hreflang_alt: https://forgehouse.ai/tr/skiller/landing-page-cro-audit/
last_updated: 2026-06-20
---

# Landing Page CRO Audit

> Landing page CRO denetimi

Scores any landing page across 8 weighted conversion dimensions: headline clarity, CTA strength, social proof, form friction, mobile fit, page speed, trust signals, and value proposition, and returns an A-to-F scorecard. It turns a 4-6 hour manual CRO review into a 30-second automated audit, every score backed by a real screenshot, DOM quote, and PageSpeed metric.

## Use cases
- Baselining a campaign landing page before spend ramps up
- Diagnosing why high ad traffic produces low conversions
- Before/after measurement around an A/B test or redesign
- Competitor gap reports comparing your page to three rivals
- Showing a client the numeric reason behind 'clicks but no sales'
- Re-auditing at sprint close to prove conversion improvement

## Benefits
- Stop guessing: pinpoint exactly which dimension is killing conversions
- Get a prioritized Top 3 quick-win list you can ship this week
- Defend every recommendation with screenshot and metric evidence
- Win the client conversation with a 30-second color-coded scorecard

## What’s included
- 8-dimension weighted scoring rubric (total 100) with letter grades
- Playwright headless crawler that captures DOM and screenshots
- PageSpeed Insights integration for LCP, INP, and CLS
- Top 10 fix generator with impact-vs-effort prioritization
- Before/after delta comparison against archived scorecards
- Plain-language client report with a glossary and evidence appendix

## Who it’s for
Conversion specialists, growth marketers, and agencies who need a fast, evidence-based way to score and improve client landing pages.

## How it runs
Thirty seconds from URL to scorecard, with evidence pinned to every number. Playwright renders the page, PageSpeed measures it, eight weighted dimensions score it, and the Top 3 quick wins arrive ranked by impact.
1. Renders the page headless with Playwright in both desktop and mobile viewports, extracts the DOM evidence (H1 text, CTA buttons and their computed colors, form field counts, testimonial blocks, trust elements, JSON-LD schema) and saves screenshots as proof.
2. Pulls Core Web Vitals (LCP, INP, CLS) from the PageSpeed Insights API in parallel, so speed is scored from measured numbers, not eyeballed impressions.
3. Scores 8 weighted dimensions to a 100-point total: headline 15, CTA 15, social proof 12, form friction 12, mobile fit 12, speed 12, trust signals 12, value proposition 10. Every score carries a DOM quote or screenshot as evidence.
4. Maps the scores onto two diagnostic frames: the AIDA funnel (which exact stage breaks the chain) and the Fogg model (is the failure motivation, ability or trigger), so the remediation targets the real bottleneck.
5. Generates 10 remediation items, ranks them on an impact-times-effort matrix and surfaces the Top 3 quick wins first: high impact, roughly a day of work each. The rest goes to backlog, not to the client's lap all at once.
6. Archives every run as a dated JSON scorecard so the next audit produces a before/after delta, and cross-validates the score movement against actual GA4 conversion movement. If the score rose but conversions did not, the rubric gets recalibrated.

## FAQ
### Does it only work on pages I own, or can I audit any public URL?
Any publicly reachable URL works, since the Playwright crawler loads the page headlessly and captures the DOM and screenshots itself. That is what makes the competitor gap report possible: you can score three rival pages with the same 8-dimension rubric you use on your own.

### How can a 30-second scan replace a 4-6 hour manual CRO review?
It replaces the collection, not the judgment. The crawler gathers DOM evidence, screenshots, and PageSpeed metrics (LCP, INP, CLS), then scores eight weighted dimensions against a fixed 100-point rubric. Every grade points to a concrete quote or metric, so the hours you would spend gathering proof are already done.

### Will it rewrite my headline or fix the page for me?
No. It diagnoses and prioritizes: you get an A-to-F scorecard and a Top 10 fix list ranked by impact versus effort. Implementing the changes, and re-running the audit to prove the before/after delta, is your side of the work.

## Price
$15, one-time, no subscription. VAT included.

Related guide: [AI Google Ads and Meta Ads management](https://forgehouse.ai/guides/ai-google-ads-management/)