Proof first: every claim here traces to real client work at candavarci.com.tr.
Ad Ops Kit
Google + Meta ad operations, done right.
Three skills covering campaign setup, negative-keyword hygiene and account audits across Google and Meta.
Not a promise. A record.
Run the playbook. Then hold the records up to the light.
how to run it
Build campaigns with the setup skills
Run the audit skill to catch wasted spend and tracking gaps
The same ad-ops checks we run on live ad accounts: PHRASE discipline, negatives, conversion sanity.
brands this system has worked for · 200+ clients
Inside the run · no black box
How an account gets cleaned before it gets scaled
The kit is not three skills you toggle on. It is the order we work a handed-over account: audit first, negatives next, conversions confirmed, then the accounts run.
- Ads Account Audit goes first on any handed-over account, before a single click of new spend.
- It pulls the search terms report and clusters the queries that have nothing to do with the business.
- Those clusters become the negative list, the first hygiene move in every account.
- The audit also crosses the ad platform's conversion count against analytics, so a broken tag is caught before budget rides on it.
- Google Ads and Meta Ads Management take the clean baseline and run the accounts on PHRASE discipline, not broad guesswork.
AUDIT: done · search terms clustered
NEGATIVES: list built · wasted queries blocked
CONVERSIONS: cross-checked · ad count vs analytics
ACCOUNTS: running · PHRASE discipline live
One power source. 6 lines out.
ads-ops-kit · core
core active · 6 lines
- ✓ taking over an inherited
Taking over an inherited ad account with a kit of Claude skills and auditing its foundation before spending a cent
- ✓ running a first-strike s…
Running a first-strike scan to find the wasted spend hiding in 30-day data
- ✓ building a meta campaign
Building a Meta campaign with a proper funnel structure and clean audiences
- ✓ verifying conversion tra…
Verifying conversion tracking across Ads and GA4 before trusting any number
- ✓ diagnosing a roas drop by
Diagnosing a ROAS drop by separating creative fatigue from audience fatigue
- ✓ cleaning search terms with
Cleaning search terms with n-gram analysis and a three-level negative-keyword network
Yours to keep.
Drag time forward. Watch what stays.
Forever
That's what owning means.
The rented stack
ai writing tool: subscription
expired · access lostanalytics suite: subscription
expired · access lostdesign platform: subscription
expired · access lost(nothing left)
Your forge
-
Fix tracking first, so every later decision rests on real data, not a broken pixel
license: perpetual -
Recover the budget that quietly burns on zero-conversion terms and tired creative
license: perpetual -
Keep full control: no budget or keyword change touches a live account without your sign-off
license: perpetual -
Catch fatigue and ROAS drops early with a decision tree instead of a hunch
license: perpetual -
One discipline across Google and Meta, so multi-channel reporting finally lines up
license: perpetual
subscriptions expire · deeds don't
Three parts. One line.
Watch the work travel, every station is a product you could buy alone. Together, they run as one.
every part also sold alone, the line is the discount.
Everything in the box.
Pick a piece up. Watch it work.
google-ads
3 parts · one working system · ships instantly by email
From the field · a real case
An inherited ad account, audited before a single new click
An ad account was handed over with budget already running and no record of what it was actually spending on. The temptation was to jump in and optimize.
Ads Account Audit went first. The search terms report showed budget leaking into queries with no connection to the business, so a negative list was built before anything else. The conversion count was crossed against analytics to confirm the tag was even reporting correctly.
The account moved to a PHRASE-disciplined structure with a real negative list, and spend stopped feeding irrelevant searches. Nothing was scaled until the conversion numbers from both sides agreed.
This wasn't forged for everyone.
- Not for you if you'd rather rent a tool than own one.
- Not for you if you want someone else to run your stack.
- Not for you if you're happy guessing.
Agencies running paid ads across Google and Meta for multiple clients · Advertisers inheriting a messy account who need a structural audit before optimizing · Performance marketers who want aggressive waste-cutting behind a human approval gate
then this was forged for you.Catch what's on your mind.
-
Why audit before touching a running account?
An inherited account hides where budget actually goes. Ads Account Audit reads the search terms first, so the negative list and structure are based on real waste, not assumptions.
-
Does it handle both Google and Meta?
Yes. Google Ads Management and Meta Ads Management run from the same clean baseline, so both channels follow the same negative hygiene and PHRASE discipline.
-
How do you know the conversion numbers are real?
The audit crosses the ad platform's conversion count against analytics. If the two disagree, the tag is fixed before any budget decision rides on the number.
-
Any refunds?
No refunds, every claim is proven before you buy. The proof is your safety net.
-
How is it delivered?
A file + install guide, instantly by email. No account needed.
-
Does it only work with Claude?
No. The format is open and the file is plain text, so Claude, ChatGPT, Gemini or Cursor each adapt it their own way.